Agency news
PHD raids EssenceMediacom for new global chief operating officer
Group M veteran to join competitor group in October.
Golin hires Joseph Leslie for global AI learning and development role
Leslie joins from Publicis Groupe, where he was global learning management system lead.
Hakuhodo launches new entity to drive internal startup innovation
Led by Hiroo Takeda, Ventures of Creativity will oversee investment functions and support business incubation by employees across the agency network in Japan and worldwide.
Campaign US 2025 Agency of the Year Awards open for entry
Enter by the standard deadline on November 13.
WPP buys New Commercial Arts as founders hit jackpot again
Estimates suggest agency could be worth as much as £40m upfront in deal to become part of Ogilvy.
Havas Media Network hires Jackie Lyons as first North America chief planning officer
EXCLUSIVE: Lyons previously held the same position at Havas Media UK.
Report: X brings on Targeted Victory for comms support
The consultancy is handling messaging about X’s ban in Brazil, Wired reported.
David hires Daniel Lobatón as first North America CCO
Lobatón will oversee David’s Miami and New York offices.
Finlandia Vodka picks ad agency
New work expected early next year.
Swoop spins off from Real Chemistry
The tech-focused healthcare specialist agency will stay in a “preferred partnership arrangement” with Real Chemistry, according to private equity firm New Mountain Capital, which maintains majority ownership of both firms.
Average pitch cost rises 26% as agencies target ‘fewer, bigger, better’ reviews
A survey of Campaign School Reports agencies has revealed a steep increase in average costs to more than £50,000.
Richard Hartell named CEO of EssenceMediacom US
Hartell fills a position left vacant by Jill Kelly since February.
Movers & Shakers: Amazon, Dentsu, Maybelline and more
This week’s agency news, people on the move and brand buzz.
MSL US names Matt Zavala chief creative officer
Zavala takes over the title from Roya Partovi who departed the agency in June.
Ruder Finn launches AI advisory council led by former OpenAI exec Zack Kass
Kass will serve as chair of the global council in an industry-exclusive partnership.
‘A group of oversharers’: the making of Bodyform’s ‘Never just a period’
Campaign speaks to AMV BBDO's creatives about Bodyform’s latest exploration of menstruation.
How content creators can brush up on trademark law to protect their catchphrases
Poaching a catchphrase is not very demure and certainly not very mindful. Here’s how influencers can protect themselves.
Weber Shandwick hires regional influencer strategy leaders
Dontae Mears and Chanel Lake join the firm’s influencer team, which has added more than a dozen members this year.
Watch: PNC Bank advocates for boring financial decision in two new spots
The ads were created by marketing and creative AOR Arnold.
Movers & Shakers: Behr, General Mills, PepsiCo and more
This week’s agency news, people on the move and brand buzz.
Ex-160over90 exec Sam Stark launches GenAI-focused consultancy Phyusion
The former 160over90 EVP has been operating her fractional shop in stealth mode, working with clients including New York Life, Cote Luxury Real Estate and Outdoorsy.
Droga5 appoints global CEO
Green, who currently leads Accenture Song's Australia and New Zealand operations, will relocate to New York.
IPG launches Mediabrands Health, a COE within IPG Mediabrands
The launch of Mediabrands Health comes at a time of continued change for IPG as a whole.
72andSunny LA promotes Emily Connelly to MD, reveals new exec team
EXCLUSIVE: Connelly joins executive creative directors Lauren Smith and Zach Hilder and executive strategy director Carl Mueller to round out the leadership team.
Publicis Media scales the league following Hershey Foods win
Two new agencies enter the rankings this month
Omnicom consolidates creative agencies globally under Omnicom Advertising Group
EXCLUSIVE: Led by former TBWA Worldwide CEO Troy Ruhanen, OAG aims to scale innovation and knowledge sharing across the holding company’s creative networks.
Kettle Chips owner bags creative agency
The review by Valeo Foods UK kicked off in January.
Watch: Nike’s Winning Isn’t for Everyone follow-up for the Paralympics
The spot, narrated by fencer Bebe Vio, posits that getting the Olympics isn’t the end goal — winning is.
CarMax becomes BeetleMax in partnership with ‘Beetlejuice Beetlejuice’ film
Warning: Don’t say “BeetleMax” three times in a row.
Burnout and depression on the rise in adland despite hybrid work
A new study has found that professionals in adland report being depressed and feeling burned out regardless of where they're working from, and that mental health strongly correlates with age.
GET YOUR CAMPAIGN DAILY FIX
Don’t miss your daily fix of breaking news, latest work, advice and commentary.
register free
Campaignliveus