How agencies are avoiding costs as pitching becomes more expensive
The average price of pitching has risen by more than 25% for agencies, but as many advertisers conti...
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Global agency groups H1 2024 report card: WPP and Dentsu trail rivals despite ‘sequential improvement’
Publicis leads the pack, while WPP and Dentsu face challenges amid market shifts and client cutbacks...
Campaign Global Forecast Q3 2024: Brands unleash tactical ads
Are reactive ads becoming a bigger part of the marketing mix?...
Publicis Media scales the league following Hershey Foods win
Two new agencies enter the rankings this month...
Global M&A deals fall 15% in H1 but acquisitions of UK companies rise
The number of completed deals fell from 334 to 283 globally....
The7stars nabs top spot in indie agency league after Oak Furnitureland win
Plus VCCP Media and Infinity Media enter the league....
The waiting game: agency staff churn dips as restructuring hits
Redundancies at agencies and cost-of-living pressures have left staff more nervous of moving compani...
Starcom closes in on rivals at top of league after Lego win
Meanwhile, PHD maintains its lead and Publicis Media wins $429.4m Hershey Foods account....
Campaign US Salary Survey 2024: What marketing industry employees love — and hate — most about their jobs
Two open-ended survey questions pinpointed several industry-wide pros and cons; marketing leaders sh...
Campaign US Salary Survey: How marketing salaries differ by position, career focus, years of experience and more
Salary data shows that growth opportunities slow as one advances up the corporate ladder and illumin...
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