As the world rages, marketers play it safe
Sessions on growth and purpose at the ANA Masters of Marketing conference in Orlando this week overs...
The role of the industry press
Level-setting the part we play as industry journalists and our expectations for working relationship...
It’s time for a mental health check
As the world watches instability and horror unfold, it’s more important than ever for companies to p...
Creative pitches are getting smaller and more frequent
Ad agency businesses are being reshaped by the need to do more with less....
Alex Lubar named global CEO at DDB Worldwide
EXCLUSIVE: Former CEO and 38-year DDB vet Marty O’Halloran will step into chairman role....
Omnicom Media Group drives away with Uber’s global media business
The six month review concluded with Omnicom’s media network picking up the $600 million business in ...
Demands for simplification spark media agency reorgs
As GroupM and IPG Mediabrands sunset various brands to consolidate their performance capabilities, t...
Nancy Reyes leaves TBWA for Americas CEO role at BBDO
EXCLUSIVE: Reyes has been CEO of TBWA\Chiat\Day New York for the past two and a half years....
The world is an out of home canvas
With advancements in technology such as AR, AI and CGI, out of home advertising is taking on a whole...
Beiersdorf selects OMD as media AOR for Europe and North America
The Omnicom Media Group agency is expanding its relationship with the skincare multinational from th...