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Campaign Chemistry with Rachel Delphin of Twitch

Campaign Chemistry: Twitch CMO Rachel Delphin

Delphin discusses how Twitch leverages creators in its marketing and teases brand presences at Twitc...

Headshot of Richard Hartell

Richard Hartell named CEO of EssenceMediacom US

Hartell fills a position left vacant by Jill Kelly since February....

Campaign Chemistry featuring Michelle Crossan-Matos

Campaign Chemistry: Ulta Beauty CMO Michelle Crossan-Matos

Crossan-Matos talks about the Joy Project and why having a purpose is essential for all brands....

Headshot of Catherine Tan-Gillespie

KFC moves Canada president and GM to lead US marketing

Catherine Tan-Gillespie replaces Nick Chavez as chief marketing and chief development officer in the...

Campaign Chemistry featuring Ciara Dilley

Campaign Chemistry: Lay’s and Quaker global VP of brand Ciara Dilley

Dilley chats about how she keeps two iconic snack brands fresh in an era of healthy snacking....

Headshot of Troy Ruhanen

Omnicom consolidates creative agencies globally under Omnicom Advertising Group

EXCLUSIVE: Led by former TBWA Worldwide CEO Troy Ruhanen, OAG aims to scale innovation and knowledge...

Campaign Savvy wordmark with headshot of Campaign US editor Alison Weissbrot

What brands can learn from Kamala Harris about going viral

As marketers struggle to navigate the right moment to latch onto online trends, they can look to Har...

Campaign Chemistry

Campaign Chemistry: Frontdoor SVP and chief revenue officer Kathy Collins

Collins chats about the future of the company and takes us behind the American Home Shield rebrand....

Campaign Savvy wordmark with headshot of Campaign US editor Alison Weissbrot

GARM shutdown is an opportunity to rethink brand safety

The industry should use this inflection point to solve issues that exist in the brand safety ecosyst...

Campaign Chemistry with Ariel Kaye

Campaign Chemistry: Ariel Kaye, founder of Parachute

Kaye chats about moving from marketing to starting a direct-to-consumer home brand and how the space...

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