Content from our thought leader

Marianne Calnan

Deputy News Editor
Five cans of 7UP in front of a green background

7UP global brand platform showcases its versatility for alcohol-free cocktails

The campaign was created by VaynerMedia EMEA and the brand platform was made by PR agency Pangolin.

Samsung Paralympics campaign -  Wheelchair Basketball players from Team France share a group selfie after picking up their Samsung Galaxy Z Flip6 Olympic Edition at the Samsung experience pop-up space at the Olympic and Paralympic Village.

‘Stories and uncompromising spirit’: Samsung CMO on its Olympics and Paralympics campaign

Samsung worked with Publicis Groupe’s Marcel and Bartle Bogle Hegarty London on the campaign.

Unilever consolidates global creative and strategic duties

Unilever consolidates creative accounts for beauty brands

Accounts were formerly handled by Interpublic Group, Omnicom and Brandtech Group's Oliver, alongside WPP.

Olympics and Paralympics 2024 round-up

Olympics and Paralympics 2024 round-up: see ads from Old El Paso, Quaker, Apple, Eurostar, TikTok and more

Campaign takes a look at the ads around the Olympic and Paralympic Games Paris 2024.

Fanta Beetlejuice can

Fanta introduces limited-edition Beetlejuice flavour in Warner Bros film promo

The work was led creatively by Ogilvy, WPP Open X and Burson.

Watch Porn Christopher Ward ad

The Guardian apologises over ‘watch porn’ ad placed next to child abuse article

The newspaper called the placement of the print ad ‘an oversight’ on its part.

Hostile environment campaign by TBWA\MCR and artist Stuart Semple

HostileDesign.org campaign spotlights anti-homeless spikes

Campaign created by TBWA\MCR and artist Stuart Semple.

Research by the Kite Factory and Southpaw

'Identify women by mindset not age', study by The Kite Factory and Southpaw urges

Almost half of women between the ages of 45 and 54 feel misrepresented in advertising.

Pizza Hut ‘official sponsor of dominoes’ campaign
Outside view of Lego store

The Lego Group picks agency for $469m global media account

Incumbent Initiative repitched for the account.

José Mourinho Snickers

Snickers creates AI-generated José Mourinho for personalised messages

The activation was created with T&Pm, production company Helo and Meta.

Cannes Lions 2024 Grand Prix winners image

Cannes Lions 2024: see all the Grand Prix winners

This year's Grand Prix-winning campaigns in one place.

Reporters Without Borders “The first speech - Venezuela” by Innocean Berlin

Reporters Without Borders and Innocean Berlin take home Grand Prix for Good 2024

The work includes three 90-second films challenging autocratic politicians.

“How do you Bentley?” by IPG-X

Bentley ad shows owners skiing, playing the piano and going for nights out

Campaign was created by Interpublic's custom Bentley agency IPG-X.

Peroni Nastro Azzurro
Jameson EFL ad

Jameson reviews global social media account

The Irish whiskey brand’s social media account was previously held by Social Chain.

Wacl campaign by Billion Dollar Boy

Wacl joins Snap, YouTube and Pinterest to improve female representation in ads

The campaign includes conversations with influencers discussing why representation matters.

Chaka Sobhani

Chaka Sobhani: ‘The best creative work has emotion, entertainment and purpose’

Sobhani joined DDB Worldwide as global CCO earlier this month.

Coca-Cola spiced

Coca-Cola brand director: ‘Brands can’t be complacent and must keep renewing’

Oana Vlad spoke alongside the creative directors of the Kansas City Chiefs and JKR at the D&AD Festival.

Sudocrem TV ad by Havas Consumer Health

Sudocrem shows it’s ‘not just for babies’ in first global TV ad

The work was created by Havas Consumer Health, which launched in February.

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