Food and Drink
7UP global brand platform showcases its versatility for alcohol-free cocktails
The campaign was created by VaynerMedia EMEA and the brand platform was made by PR agency Pangolin.
Unilever poaches Diageo head of media as its global media chief departs
Changes made as FMCG giant in midst of global media review, management restructure and cost-cutting drive.
Peroni hires global creative agency
McCann London leads McCann Worldgroup to victory in four-way pitch.
Finlandia Vodka picks ad agency
New work expected early next year.
Mars to acquire Pringles maker Kellanova in one of largest buyouts in packaged goods history
Acquiring its snack rival for $36bn will mark the largest deal of 2024, giving Mars ownership of global cereal brands
Häagen-Dazs partners hit Netflix show to deliver a taste of Paris
The ice cream giant has teamed up with 'Emily in Paris' for a worldwide campaign, introducing limited-edition flavours and interactive
Mondelēz China executives reportedly questioned in e-commerce investigation
Mondelez China confirmed an ongoing matter in a statement to Campaign, saying the relevant employees have been placed on administrative
Pizza Hut becomes ‘official sponsor of dominoes’ with campaign by Iris Worldwide
The campaign was created by Iris Worldwide.
Snickers creates AI-generated José Mourinho for personalised messages
The activation was created with T&Pm, production company Helo and Meta.
Jose Cuervo seeks to change image of tequila as party shot
Creature London won Jose Cuervo's creative account in January.
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