Speakers:
- Caitlin McKnight, US Head of Retail Vertical, Roku
- Tommy Tehomilic, Director, Horizon Media
As savvy marketers start planning their holiday campaigns, it's time to unwrap how to make your brand unmissable this season. Delve into why TV not only sparks joy and shared experiences during the holidays, but also inspires purchase decisions. This podcast will explore:
- Not all holiday shoppers are the same, they buy and stream differently.
- Deal-seekers are increasingly impulse shoppers online and now, on TV.
- Secrets to staying top-of-mind during the extended festive season.
Campaignliveus
