Innocent in hunt for events shop
LONDON - Innocent Drinks is seeking an agency to handle its events and experiential marketing busine...
Kingsmill gets £14m revamp
LONDON - Allied Bakeries is spending £14m on marketing the relaunch of its Kingsmill bread brand....
Flake girl returns to TV screens after five-year break
LONDON - The Cadbury 'Flake girl' is set to make a return to the UK's TV screens in February after a...
San Miguel plugs premium status
LONDON - San Miguel, the Scottish & Newcastle-owned lager, is seeking to strengthen its standing as ...
Carte D'Or runs dessert activity thorugh Craik Jones
LONDON - Unilever ice-cream brand Carte D'Or is supporting the recent introduction of three ice-dess...
Fuller's secures official beer tie-up for London Marathon
LONDON - Fuller's London Pride has signed a six-figure, three-year deal to become the official beer ...
Diageo brands in ICC World Cup tie
LONDON - Johnnie Walker and Red Stripe are to be official sponsors of this year's ICC cricket World ...
Stella Artois ends iconic sponsorship of Channel 4 movies
LONDON - Brewer InBev is to cease promotion of its brand Stella Artois during film programming on Ch...
InBev appoints Pearlfisher to Tennent's design brief
LONDON - Pearlfisher has been hired by InBev-owned lager Tennent's to update the ailing brand to a n...
Absolut Vodka put up for sale in Swedish privatisation
STOCKHOLM - Absolut Vodka if to be sold by the Swedish government as part of its offloading of six s...
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