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Usain Bolt: Olympic gold medallist set to appear at the Anniversary Games

British Athletics ramps up commercial proposition with new sponsors

Adidas and the BBC are expected to join the National Lottery and Sainsbury's as new partners of Brit...

Nesquik chocolate milkshake TV ad escapes ban

Nestlé-owned Nesquik has won a battle not to have one of its TV ads banned, after the advertising wa...

Coca-Cola: increasing marketing spend behind its lower-calorie drinks

Coke boss wants more activity tie-ups with charitable sector

Coca-Cola is on the hunt for charitable and voluntary partners, as it seeks to build on its partners...

Ed Richards: Ofcom chief executive

4G auction result set to prompt marketing war

Vodafone, 02, EE, Three and BT are the winning bidders for the much-trumpeted 4G mobile spectrum, wh...

Soft  drinks: industry under fire from lobbyists

Soft drinks industry to fight obesity accusations with marketing campaign

The UK soft-drinks industry is plotting a marketing campaign to fight accusations that it contribute...

Weetabix: ASA rules online Weetakid game is exploitative of children

Weetabix online game ruled to be exploitative of children

Weetabix has been rapped by the advertising watchdog after a Weetabix-branded children's online game...

Fairtrade Fortnight: looking for 'deeper' understanding

Fairtrade Foundation seeks 'deeper' engagement with 2013 activity

The Fairtrade Foundation is to introduce the strapline 'Go further', as the charity aims to encourag...

City Hall: struggling to attract brands (pic Ian Bottle)

Olympic sponsors abandon London Mayor's sports legacy projects

London 2012 sponsors have been accused of abandoning their commitment to the Olympic legacy, with th...

Sweetened drinks: Sustain charity urges price rise

Tax sugary drinks to save lives, says Sustain report

The price of sugary drinks should rise by as much as 20p a litre, with the money going towards impro...

Sported: youngsters from the charity's member organisations at the Olympic Park

London 2012 legacy charity launches first national campaign

Sported, the sports legacy charity from the London 2012 Olympics, is launching its first national ca...

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