BT signs up as first partner of Olympic legacy charity Join In
BT is hoping to make "volunteering the next social movement", after signing up as the first commerci...
BP set for Olympic, Paralympic and Commonwealth Games sponsorship
BP is set to sign a major sponsorship deal which will run across the British Olympic Association (BO...
Top five most shocking marketing blunders
Ford last week suffered huge embarrassment after a series of animated ads featuring images of scanti...
HTC UK marketing chief exits ahead of ad campaign
James Atkins, HTC's UK head of marketing, has left the Taiwanese smartphone maker ahead of the launc...
4G auction result set to prompt marketing war
Vodafone, 02, EE, Three and BT are the winning bidders for the much-trumpeted 4G mobile spectrum, wh...
Olympic sponsors abandon London Mayor's sports legacy projects
London 2012 sponsors have been accused of abandoning their commitment to the Olympic legacy, with th...
EE set to sign commercial tie-up with Wembley
EE, the recently created mobile brand, is set to be the naming partner of Wembley Stadium....
BP seeks 'more positive' sentiment with return to advertising
BP plans to return to above-the-line advertising next year with a campaign showcasing the contributi...
Ofgem proposals will force companies to disclose cheapest option
Energy companies will be forced to inform customers about the cheapest gas and electricity tariffs t...
Vodafone in turmoil as Crook joins Starbucks
Vodafone's marketing operations have been plunged into further uncertainty by the decision of UK mar...
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