Unilever poaches Diageo head of media as its global media chief departs
Changes made as FMCG giant in midst of global media review, management restructure and cost-cutting ...
How agencies are avoiding costs as pitching becomes more expensive
The average price of pitching has risen by more than 25% for agencies, but as many advertisers conti...
Outbrain snaps up competitor Teads for $1bn
Agreement follows speculation about deal....
Dentsu finds growing belief among CMOs that AI can rival human creativity
2024 CMO Report reports rise in proportion of marketers who agreed that AI ads can 'truly move peopl...
Lego Group recruits 72andSunny creative lead as global creative director
Lego, which recently concluded an 18-month media agency review, also appoints Mother's Marina Banks ...
WPP names ex-BT chief Philip Jansen chair as Roberto Quarta steps down
Jansen will take over the role in January....
Cannes Lions and Warc owner Ascential to be acquired for £1.2bn
Deal agreed by boards of Informa and Ascential but subject to regulatory and shareholder approval....
Ogilvy names Dan Fisher first global chief creative officer for boutique agency Ingo
Daniel Fisher has led the creative on Ogilvy's global Unilever account since 2019....
Heinz and Wieden & Kennedy London mix it up with 'Every Sauce' medley
The limited-edition condiment combines 14 sauces – from Tomato Ketchup and Truffle Mayo to Sweet Chi...
Glass Lions Grand Prix awarded to body lotion for transitioning women
The UK was not in the list of seven winners, nor was the US....
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