Mitsubishi taps Critical Mass as first global digital agency amid drive to 'rebuild trust'
Mitsubishi has hired Critical Mass as its first global digital agency as it seeks to strengthen its ...
Renault turns London into giant Scalextric track for Zoe electric car race
Central London was turned into a giant Scalextric track for a stunt that featured a man and a woman ...
Sienna Miller stars in film for Ford Mustang's European arrival
The sleek contours of the Ford Mustang's body are shown off in a short film starring Hollywood actor...
Nissan pledges to make electric car ownership more 'practical'
Nissan is attempting to boost sales of its Leaf electric car with the introduction five pledges to m...
Car marketers are becoming 'publishers', says Renault digital boss Patrick Hoffstetter
Patrick Hoffstetter, the chief digital officer at Renault, says the rise of digital has meant there ...
HR Owen to enter social media arena next year
Luxury car retailer HR Owen will enter the social media fray for the first time next year in order t...
Mercedes-Benz launches Tinie Tempah music 'mashup' project
Mercedes-Benz has signed up rapper Tinie Tempah for a campaign that encourages visitors on the "mash...
Kia to sponsor star-studded YouTube Music Awards
Kia has signed up as sponsor of the first YouTube Music Awards, which will take place on 3 November ...
BMW creates immersive Hollywood-style film for i3 electric car
A 360° interactive film that adapts based on the movements of smartphone and tablet users aims to gi...
Harley-Davidson bikers unite under Utah desert 'super moon'
A secret shoot under the June "super moon" in the southern Utah desert was carried out to unveil the...