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Honda: consolidates planning into Starcom

Honda consolidates £25m planning into Starcom

LONDON - Starcom has been awarded Honda's strategic planning business in a development that consolid...

Land Rover: retains Ion

Land Rover extends relationship with Ion Group

LONDON - Land Rover has reappointed Ion Group to operate its multi-channel sales lead management cen...

Citroen: Ion Group appointed

Citroen appoints Ion Group for fleet marketing task

LONDON - Citroen has appointed Ion Group to set up a prospecting, telemarketing and customer satisfa...

Civic: eCRM drive through Hicklin Slade

Honda introduces online relationship marketing

LONDON - Honda has invested in its online relationship marketing with the creation of a microsite in...

Coombe: heading to Vodafone

Vodafone recruits head of brand strategy from Honda

LONDON - Honda marketer Matthew Coombe is leaving the car marque after nearly 10 years to join Vodaf...

Mail volumes: still falling

Direct mail volumes continue to fall despite financial rise

LONDON - The overall volume of direct mail sent during the second quarter of 2006 was 1.31bn units, ...

Transit: football promotion

Kinetic pits Ford Transit against football fans

LONDON - Ford Transits are set to steal the limelight at major football grounds, including West Ham'...

Davies: heading to Creston

Creston's EMO Group poaches WWAV Bristol MD

LONDON - Marketing services group Creston has appointed former WWAV and TMW director Nick Davies as ...

Middleton: Euroepan expansion for Media Square

Media Square steps up expansion into Europe

LONDON - Marketing services group Media Square has stepped up its international expansion and bought...

Clio: direct mail drive

Renault pushes sporty Clio test drives

LONDON - Renault is running an integrated campaign for its Clio Renaultsport 197 using direct mail a...

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