Dentsu finds growing belief among CMOs that AI can rival human creativity
2024 CMO Report reports rise in proportion of marketers who agreed that AI ads can 'truly move peopl...
Lego Group recruits 72andSunny creative lead as global creative director
Lego, which recently concluded an 18-month media agency review, also appoints Mother's Marina Banks ...
Cannes Lions and Warc owner Ascential to be acquired for £1.2bn
Deal agreed by boards of Informa and Ascential but subject to regulatory and shareholder approval....
McCann London wins Direct Grand Prix for Xbox's ‘The everyday tactician’
The UK won four Direct Lions, one Creative Data Lion and a Creative B2B Lion....
Virgin Active appoints We Are Pi for global brand transformation brief
Brand typically works with agencies on market-by-market basis....
Guardian makes it easy for readers to reject all ad cookies with single click
Guardian ad chief has penned open letter to clients and agencies explaining rationale....
Droga5 appoints Pelle Sjoenell worldwide chief creative officer
Agency's regional chief creative officers, including Shelley Smoler in the UK, will report to him....
How have you dealt with imposter syndrome?
Imposter syndrome used to refer to women, but can today refer to anyone in a position of accomplishm...
Nike appoints new CMO as ‘DJ’ van Hameren retires
Nicole Hubbard Graham returns after setting up agency....
PlayStation 5 and Adam & Eve/DDB thrust viewers into heart-pounding worlds
Ad designed to drive demand ahead of Christmas period....
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