MARKETING MIX: Sorrell shows he’s a paper tiger
Mix is indebted to the kind soul who sent a copy of You magazine’s ’A woman’s gui...
Charity expands remit of WWAV
The Imperial Cancer Research Fund has appointed WWAV Rapp Collins as its direct marketing agency....
Protecting the nest
The Royal Society for the Protection of Birds has teamed up with Frizzell Insurance to offer its me...
Vision Express puts new focus on service
Vision Express is reviewing its pounds 7.5m advertising account out of McCann-Erickson Bristol, fol...
Green group in financial launch
Environmental group Friends of the Earth is to join the small but growing band of companies offerin...
DMA splits over tobacco ads ban
The Direct Marketing Association’s formation of an action group to combat anti-tobacco laws h...
Steak and heart
The Meat & Livestock Commission is launching its first campaign backing steak since the public outc...
McVities
McVitie’s has signed fitness fanatic Mr Motivator to head a pounds 5m TV ad campaign for its ...
STOP PRESS
Crookes Healthcare, the UK division of Boots Healthcare International, has appointed Amanda Jenkins...
Analysis: Why PPP prescribed shops - PPP healthcare’s plans to open a chain of high-street shops aims to stir up a stagnating healthcare market, writes Patrick Barrett
Private medical company PPP healthcare is to prescribe its customers a course of face-to-face perso...
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