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Fernando Machado’s tweets show how Burger King decided to delete its IWD tweet

The Restaurant Brands International CMO has been responding to hate on his own Twitter page....

Slim Jim’s Long Boi Gang is heading to Twitch

A behind-the-scenes look at how the brand is trying to recreate its success on Instagram....

No platform is safe: Wendy’s brings National Roast Day to TikTok for first time

Thursday marks the third time the fast-food chain has celebrated National Roast Day....

Comedian Jeff Wright to take over @TwitterMktg handle during Super Bowl LV

Twitter is also hosting its fourth #BrandBowl competition....

IBM names Carla Piñeyro Sublett as CMO

She’s replacing Michelle Peluso....

Software giant SAP hires Julia White as chief marketing and solutions officer

CMO Alicia Tillman is exiting the company after six years....

Mobile gaming company Scopely hires Ben Webley as CMO

He’s worked at Facebook, Zynga and EA....

How brands should use Fleets

Twitter’s Stacy Minero shares tips on the platform’s new function....

‘We will continue to fight to support her’: AT&T backs spokesperson Milana Vayntrub after online harassment

The actress is getting a flood of inappropriate comments from social media bullies....

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