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Lucky Charms (General Mills): US allocated 81% of global media billings

US new-biz spotlight: US secures lion’s share of major global media reviews

January 12, 2024, by Jamie Rossouw

Interpublic scores biggest creative pitches....

L'Oreal Paris logo on a smartphone with a graph in the blurred background

Global new-biz roundup 2021: pitch activity skyrockets as agencies bounce back

February 10, 2022, by Jamie Rossouw

WPP takes the top spot among big six for global billings...

FMCG: The sector was in the top three for nine consecutive months

Campaign AI global new-biz client spotlight: tech brings in more than $1bn despite adspend dip

January 06, 2022, by Jamie Rossouw

FMCG drops out of the top three after billings plummet by 63%...

Unilever: the company spent over $4bn on advertising during Q3

Campaign AI Q3 global new-biz review: Adspend swells to $17.9bn

December 02, 2021, by Jamie Rossouw

WPP brought in the most account wins, including the retention of Unilever – the client that had the ...

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