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March 22, 2024, by Maisie McCabe

As personalised comms expand, the industry needs Ogilvy One’s creativity-led one-to-one approach mor...

March 21, 2024, by Maisie McCabe

Agency says bringing media and advertising together will allow it to leverage AI better....

January 28, 2024, by Maisie McCabe

Expect the former chief executive of Publicis Groupe UK to make an impact quickly in 2024....

January 28, 2024, by Maisie McCabe

Don't confirm your biases in the Snoop Solo Stoves campaign – it is neither an embarrassment nor a s...

January 22, 2024, by Maisie McCabe

Don't confirm your biases in the Snoop Solo Stoves campaign – it is neither an embarrassment nor a s...

July 28, 2023, by Maisie McCabe

Elon Musk and the streaming giant underestimated the complexity of ad sales but their platforms coul...

July 21, 2023, by Maisie McCabe

DDB is hoping one of the UK's most celebrated creatives' oversight will help history repeat itself....

March 30, 2023, by Maisie McCabe

While holding companies ranked by media agency billings demonstrated little movement compared with l...

January 06, 2023, by Maisie McCabe

WPP put together an archive to celebrate the former JWT chairman's career last year....

November 18, 2022, by Maisie McCabe

The Campaign Big Awards chairs reflected on the "saturation" of purpose-led-work in their address at...