Why Cadillac went all in on the Oscars
CMO Melissa Grady explains why the luxury car brand betted on the Academy Awards for the eighth year...
Lincoln and Jon Batiste celebrate the power of music
The dynamic spot by Hudson Rouge aired during the Grammy Awards on Sunday....
Geico and ATTN launch third season of digital series “How It’s Done”
The new season stars Catfish’s Nev Schulman....
Ad of the week: Volkswagen’s ‘The Wheel’
The automaker introduced its new ID.4 electric SUV in an artsy ode to the wheel....
Kia Motors revamps logo, brand tagline
Rebranding exercises: With fireworks and a drone squadron over Incheon, the South Korean auto brand ...
GroupM predicts e-commerce sales will hit $3.9 trillion by 2024
E-commerce amounted to 17% of global retail sales in 2020....
PHD expands global relationship with VW to China, adding Skoda brand
Three-year deal consolidates both Volkswagen and Skoda brands from the joint venture under PHD, addi...
BMW Motorrad honors Buffalo Soldiers Motorcycle Club in new docu-series
The automaker teamed up with agency Hill Holliday to connect its own heritage to that of the first a...
Auto industry faces a 21% decline in global ad spend
Zenith’s auto ad spend forecast looks at the impact the coronavirus had on the category....
Hollywood action director chases off sedan category's sedate image
Kia's campaign by David&Goliath features livestream stunt-driving demo and ads during Emmy nominatio...
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