DM Media Digest: Huffington Post's direct mail diatribe; Twitter a killer app for local businesses
LONDON - Marketing Direct's weekly round up of national and international media coverage of direct a...
Microsoft ad claims filling iPod costs $30,000
LONDON - Microsoft has ramped up its attack on Apple's pricing with a TV ad that claims it would cos...
Intel focuses on the future in global push
LONDON - Intel is repositioning as the "sponsors of tomorrow" in its biggest global marketing campai...
Commission confirms legality of storing EU customer data in US
LONDON - The European Commission has confirmed that it is legal under EU data protection law to stor...
TPS report: 60% of households blocking unsolicited calls
LONDON - Nearly two-thirds of UK households are actively preventing unsolicited marketing calls, acc...
Eyre pins hope on IAB code as EU probes behavioural targeting
LONDON - Richard Eyre, chairman of the Internet Advertising Bureau, has said he accepts the European...
Phorm begins trial with Korean internet service provider
LONDON - Behavioural targeting company Phorm is starting a market trial with Korean internet service...
IDM Fellowships for Kitcatt Nohr's Marc Nohr and Chris Warren of TMW
LONDON - The IDM has bestowed Honorary Life Fellowships on Marc Nohr, managing partner of Kitcatt No...
T-Mobile uses Bluetooth technology to drive footfall
LONDON - T-Mobile is trialling Bluetooth as part of a campaign to encourage more people into its sto...
T-Mobile uses Bluetooth technology to drive footfall
LONDON - T-Mobile is trialling the use of Bluetooth as part of a campaign to encourage more people i...
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