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Five cans of 7UP in front of a green background

7UP global brand platform showcases its versatility for alcohol-free cocktails

September 11, 2024, by Marianne Calnan

The campaign was created by VaynerMedia EMEA and the brand platform was made by PR agency Pangolin....

Isabel Massey on the left and Luis Di Como on the right

Unilever poaches Diageo head of media as its global media chief departs

September 09, 2024, by Ben Bold

Changes made as FMCG giant in midst of global media review, management restructure and cost-cutting ...

Olympics and Paralympics 2024 round-up

Paralympics 2024 round-up: watch the ads

August 28, 2024, by Marianne Calnan and Alessandra Scotto di Santolo

Campaign takes a look at the ads around the Paralympic Games Paris 2024....

Unilever consolidates global creative and strategic duties

Unilever consolidates creative accounts for beauty brands with WPP

August 16, 2024, by Marianne Calnan

Accounts were formerly handled by Interpublic Group, Omnicom and Brandtech Group's Oliver, alongside...

An illustration of a human brain that uses circuitry rather than organic pathways, to represent AI

Dentsu finds growing belief among CMOs that AI can rival human creativity

July 31, 2024, by Ben Bold

2024 CMO Report reports rise in proportion of marketers who agreed that AI ads can 'truly move peopl...

A colour portrait of Daniel Fisher, smiling vaguely into the camera

Ogilvy names Dan Fisher first global chief creative officer for boutique agency Ingo

July 23, 2024, by Ben Bold

Daniel Fisher has led the creative on Ogilvy's global Unilever account since 2019....

José Mourinho Snickers

Snickers creates AI-generated José Mourinho for personalised messages

June 25, 2024, by Marianne Calnan

The activation was created with T&Pm, production company Helo and Meta....

A trans woman, Nisamanee Nutt, talks to camera about how Vaseline Transition Body Lotion created real change

Glass Lions Grand Prix awarded to body lotion for transitioning women

June 21, 2024, by Ben Bold

The UK was not in the list of seven winners, nor was the US....

a still from Bugaboo's new campaign, 'Designed for the future'

'Connecting emotion with innovative design': Bugaboo on how it created its global campaign

June 20, 2024, by Ben Bold

Bugaboo disrupted the buggy market when it arrived at the end of the last millennium. Now it is look...

The Kenvue logo

Kenvue appoints global creative agencies

May 15, 2024, by Ben Bold

Johnson & Johnson to sell off its remaining 9.5% stake in Kenvue....