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True leadership will come to the fore during this crisis

This idea that 'we're all in it together' to protect profits and shareholder returns isn't quite the...

Publicis Groupe launches money-back guarantee to marketers

Publicis Groupe has unveiled a new service that promises marketers a complete refund if it fails to ...

Publicis Groupe acquires Epsilon in its biggest ever deal

$4.4bn deal will also see Publicis Groupe enter a strategic partnership with Epsilon's current owner...

DDB: original logo (left) and new identity

DDB harks back to founding trio in new corporate identity

Ned Doyle, Mac Dane and Bill Bernbach founded their agency in New York in 1949....

Piyush Pandey, Ogilvy's new worldwide chief creative officer

Ogilvy names global creative lead to replace Tham Khai Meng

The WPP agency has also appointed a new chief creative officer for the U.S....

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