Europcar awards media account to Mediavest
LONDON - Europcar has appointed Mediavest to its media planning and buying account ahead of a multi-...
Renault Nissan centralises £650m media account into OMD
LONDON - Renault Nissan has appointed OMD to handle its £650m pan-European media account, ending a s...
Avis rolls out banner ads for rental offers
LONDON - Car rental firm Avis is running a digital ad campaign in the UK in a bid to boost its reven...
Range Rover direct campaign to target thrill-seekers
LONDON - Land Rover is putting direct and digital marketing at the heart of a campaign to promote th...
Honda supports launch of latest Jazz with digital campaign
LONDON - Honda is relying on digital campaign to build interest in the launch of the latest incarnat...
Dramatic ad slump forecast for ITV1 and other commercial channels
LONDON - Faltering confidence in the economy and a significant slump in next month's ad revenue has ...
Joint Saab campaign by The Independent and Channel 4 links with online message boards
LONDON - Saab is launching an integrated promotional campaign with The Independent and Channel 4....
Europcar plans multi-million pound brand re-launch
LONDON - Europcar is set to roll-out a multi-million pound re-launch of its brand later this year in...
New Land Rover website invites user-generated content
LONDON - Land Rover has revamped its 'Go Beyond' website as part of moves to further integrate its o...
Toyota sponsors ITV1's mystery drama strand
LONDON - Toyota Auris is to sponsor ITV1's mystery drama shows covering peak and daytime viewing....