NEW MEDIA: Radio Rentals service
Radio Rentals has launched a site in preparation for the introduction of a transactional facility n...
NEW MEDIA: Mini plans web drive
Rover is to launch a dedicated global web site to support the launch of the new Mini in 2000, and i...
PROFILE: Tough at the top - Steven Cain, Chief Executive, Carlton Communications
Steven Cain’s career received a turbo-charged boost last week when Carlton Communications nam...
Leighton takes charge as Asda drops top role
Asda will drop the post of marketing director following the departure of Steven Cain to become chie...
Sainsbury’s ties net to card data
Sainsbury’s is about to unveil its first major piece of marketing activity on the internet, w...
NEW MEDIA: Knickerbox on the net
Knickerbox, the underwear retailer, is preparing to sell its products online for the first time. Th...
Clayton-Smith takes on Boots’ Millennium role
Boots has handed senior marketer, David Clayton-Smith, the job of heading the company’s invol...
MEDIA CASE STUDY: NIKE ’RUN LONDON’
Client: Nike Campaign: Nike Run London Agencies: Nike worked ...
STOP PRESS
Coca-Cola in Atlanta has appointed Tom Long as vice-president director of strategic marketing, resp...
BiB brand opens with ad signings
British Interactive Broadcasting (BiB), the UK’s first interactive television service which r...
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