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An illustration of a human brain that uses circuitry rather than organic pathways, to represent AI

Dentsu finds growing belief among CMOs that AI can rival human creativity

2024 CMO Report reports rise in proportion of marketers who agreed that AI ads can 'truly move peopl...

retail media boom

Retail media adspend predicted to hit over $150bn in 2024

On track to outpace 2023's 13% growth, retail media is enjoying significant investment from advertis...

A still from 2022’s ‘It all counts’

Virgin Active appoints We Are Pi for global brand transformation brief

Brand typically works with agencies on market-by-market basis....

Molson Coors: Leo Burnett walks away with a project in the US

US new-biz spotlight: Creative activity more than doubles but media slows

FMCG is the driving force for growth....

Tiger Woods Image credit: Mike Ehrmann Getty Images

Farewell and take it easy, Tiger

A poem about the end of Tiger Woods' relationship with Nike....

Jeremy Allen White Calvin Klein ad

Jeremy Allen White Calvin Klein ad sparks complaints over objectification

Follows ad featuring FKA twigs being banned for objectifying women....

Lucky Charms (General Mills): US allocated 81% of global media billings

US new-biz spotlight: US secures lion’s share of major global media reviews

Interpublic scores biggest creative pitches....

Three ads for Calvin Klein: one with FKA Twigs canned by the ASA, and two with Kendall Jenner, which escaped censure

Calvin Klein FKA twigs ad banned for objectifying women

The three ads were seen by complainants in April 2023....

Team at St Luke's

St Luke’s raises entry-level wage by 17%

The indie agency has upped its starting salary to £30,000 following a similar move by Pablo....

Ferrero: Publicis Groupe walks away with home market

Global new-biz spotlight: Media activity bounces back with Ferrero and Beiersdorf moves

Meanwhile, Ikea dominates creative....