700 prospects use TikTok to try to get jobs at Day One Agency
The firm is using the short-form social media platform to find talented young staffers....
Inside Pumpkin Pet Insurance’s ‘indoguration’ event for Major Biden
The campaign is thriving despite launching the morning of the Capitol riot....
Axe defends mocked tweet about DC riots
‘We'd rather be lonely than with that mob,’ tweeted Axe....
‘We should not have entered this conversation’: Bagel Bites deletes Capitol riot tweet
“All this for someone that hates them,” the brand tweeted....
LG video series documents Dixie D’Amelio’s journey from TikTok star to singer
The Journey promotes the LG Velvet smartphone....
Grindr's marketing head: Video strategy doesn't have to be so complicated
The gay social networking app's marketing VP, Peter Sloterdyk, shares his take on video strategy....
What really happens when a brand turns a random person into a social media celebrity
Tinder did it to Josh Avsec and Michelle Arendas. Wendy's did it to Carter Wilkerson. The three disc...
Instagram star David Lopez warns influencers to watch their step
Lopez shares his tips for brands and other influencers....
Why parents didn't freak out when Lego unveiled its social network for kids
Safety messaging about the Lego Life app was a key element of the communication strategy....
Why Excedrin embraced the headache of a contentious election season
Excedrin's #DebateHeadache was inspired by complaints the brand noticed during the first presidentia...
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