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BMW tops Reputation Institute’s 2015 Global RepTrak 100 ranking.

BMW beats Google and Walt Disney to become world's most reputable brand

Reputation Institute's list of brands ranks top 10 brands...

30 years of mobile brands: from BT, Orange and O2, to T-Mobile and EE

30 years of mobile brands: from BT, Orange and O2, to T-Mobile and EE

With this week's news that BT is to buy mobile operator EE from owners Orange and Deutsche Telekom f...

Facebook reports mobile now generating two-thirds of all ad revenue

Facebook reports mobile now generating two-thirds of all ad revenue

Facebook advertising revenues hit $3.2bn (£1.98bn) in Q3, with profits up 90% year on year to $806m ...

BT: ad banned over misleading claims

BT Infinity ad banned over misleading broadband availability claims

The Advertising Standards Authority has banned a BT Infinity poster ad, which claimed that fibre opt...

Vodafone: recruits Play.com's marketing chief to lead digital strategy

Vodafone recruits Play.com's Adam Stewart to lead digital strategy

Vodafone has recruited Play.com marketing director Adam Stewart, appointing him to the post of group...

Emotional Thai mobile ad moves audience 'to tears'

An act of kindness is repaid 30 years after a Thai boy caught stealing medicine for his sick mother ...

Npower demystifies energy bills

Npower uses colour-coding to demystify energy bills

Npower has broken with the conventions typical of the utilities sector and de-cluttered its energy b...

Tata uses F1 to power its rising brand aspirations

Tata Communications powers around 20% of the global internet, yet it is a brand that not many have h...

Will Orr: British Gas British Gas commercial director has revised his opinon of data

MEDIA360: Marketers should find data 'butt-clenchingly exciting', says panel

Santander's brand boss claims that not only did the banking sector have all the data at hand to fore...

Virgin Media: Richard Branson and Stephen Fry star in TV campaign

MEDIA360: Why 'disruption' is vital to Virgin Media's marketing strategy

Virgin Media's top marketer has said a more "disruptive" approach to media is enabling the brand to ...

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