Booking.com appeals to Japan's independent travelers
Its first Japanese ad pitches younger customers who've never employed a travel agent...
Australian campaign features misbehaving brains
The work from JWT Melbourne helps tell teenagers it's not them -- it's their brains...
Vitasoy aims for Hong Kong youth with odd duck of a drink
Blend of coffee and milk-tea inspires a quirky ad from DDB Group Hong Kong...
Australian snack brand promotes big flavor with 'mini soap opera'
Comical video collages cooked up by Ikon Communications...
In Philippines, UK insurer lets typhoon-stricken areas watch Pacquiao-Mayweather bout
Pru Life UK holds viewing party for boxing match featuring a native son...
Post-it spells romance in Korea
The 3M brand has scored a viral hit with a marriage proposal on Korean Valentine's Day...
In Hong Kong, McDonald's throws surprise party for #ImLovinIt day
The event is one of a global series created by the burger giant...
Samsung 'Look at Me' app helps autistic kids connect
In Korea, the company and its agency moves beyond marketing features to "human truth"...
The truth behind an unreal reality-style video about a lie detector
Japanese toy-manufacturer Tomy stretches the truth with a fake lie-detecting helmet mockumentary in ...
'Trend Coaster' lets thrill-seekers ride keyword trends
Yahoo Japan's VR marketing attraction literally portrays the ups and downs of keyword popularity...
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