DM Media Digest: Huffington Post's direct mail diatribe; Twitter a killer app for local businesses
LONDON - Marketing Direct's weekly round up of national and international media coverage of direct a...
Catherine Zeta-Jones stars in mini film for Lux shampoo
LONDON - Unilever has rolled out a seven-minute Hollywood-style mini film starring Welsh actress Cat...
Sony extends email marketing contract with Emailvision
LONDON - Consumer electronics giant Sony has extended its six figure contract with Emailvision to pr...
Data Lateral and Howitt scoop £5m Specsavers contract
LONDON - Data Lateral and Howitt, both part of Lateral Group, have retained Specsaver's £5m account ...
Bathstore launches May sale with direct push
LONDON - Specialist bathroom chain Bathstore is launching a £1.5m campaign, featuring direct respons...
Bathstore launches May sale with direct push
LONDON - Specialist bathroom chain Bathstore is launching a £1.5m campaign, featuring direct respons...
'Moral line crossed' as parents jam phones with morning-after pill complaints
LONDON - Furious parents called up radio phone-in shows in their hundreds to complain about the firs...
First morning-after pill TV ad to air tonight
LONDON - The UK's first television ad for the morning-after pill is to be screened tonight sparking ...
Diageo plots bid for LVMH champagne brands
LONDON - Diageo is reported to be planning a €12bn (£10.6bn) bid for LMVH's 66% stake in its wine an...
Facebook ranked most popular social media site
LONDON - Facebook has been ranked the sixth most popular website in the world and has taken a leadin...