Acura spoofs long-winded sports commentators in March Madness campaign
The spots pit ESPN analyst and former basketball player Jay Williams against comedian Seaton Smith....
Audi of America splits digital business among 4 agencies
Incumbent AKQA took part in the pitch but did not retain any work....
Samsung, Toyota, AB InBev on using Twitter to tap into culture
The marketing leaders share how to build brand love and purchase intent using tweets....
Why brands still tap into Yahoo's Fantasy Sports after 20 years
Yahoo Sports is celebrating its 21st anniversary this year....
'You'll Never Want to Stop Driving' for BMW by KBS
BMW and creative AOR KBS have created a new campaign directed by Master of None’s Eric Warehei...
Citroen enlists a master cabinet maker to create a wooden car
BETC agency Traction turns the famed 2CV into a museum-quality piece of art....
How automotive brands can win over the always-on consumer
With self-driving vehicles and ride-sharing apps, car marketers must adapt to an ever-changing, tech...
A motocross star gets a tattoo made from his Indian Motorcycle
Team One turns burnout into bespoke ink in latest campaign....
Kia hamsters give birth to a new spot
David&Goliath brings a new meaning to "baby on board" in its latest ad featuring the new Soul Turbo...
New banner ad from Jaguar Land Rover lets you test drive a car from your phone
Working with Blippar and Mindshare, the auto company lets customers sit in a virtual driver's seat, ...
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