The Egg Marketing Board was set up by the British Government in 1956 to stabilise the market for eggs, due to a widespread collapse in sales.
'Go to work on an egg', credited to the then head of copy at agency Mather & Crowther, Fay Weldon, was written to promote the regular use of eggs for the Egg Marketing Board.
The ad was directed by Len Fulford, one of the most successful and sought-after ad directors of the time.
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